1990 Añejo Rum 65 TV Commercial Featuring Robert Jaworski

Recent media reports tell about a survey showing that Filipinos ranked third among the world's heavy drinkers. Filipinos tend to drink all year round to mark any event conceivable. Both situations worth grieving or celebrating warrant a tagay (shot) while making inuman (drinking spree).

As a result, I got reminded of Filipinos' passion for basketball, especially for the Barangay Ginebra San Miguel team. Everyone knows that Ginebra San Miguel is a gin brand. During the late 1980s and early 1990s, the team was known as Añejo Rum 65. The team was led by playing coach Robert Jaworski.

One of the well-remembered television commercials of the rum brand first aired in 1990. Highlighting  the tag line Bidang-Bida sa Bidahan! it featured a group of friends who enjoy the rum while watching Jaworski demonstrate his basketball skills on TV. The drinking buddies then use makeshift instruments to accompany the Añejo Rum tune: a saw, a strip of cellophane and one's own armpit!

Video Credit: Youtube / fiahstatah